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To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

Have you ever wondered what a squeeze page really is? You have probably heard the term - squeeze page. Here are the real powerful definition secrets. This concentrates on acquiring your visitor's details - a form of contact in exchange for a newsletter or to sell a particular product or service.

It should never allow an alternative choice for your visitors unlike those fuzzy and ill-defined websites which may lead your visitors wandering aimlessly. A squeeze page is also known as a landing page. It is deliberately built to acquire your visitor's names and email addresses and the way to do it is to have an opt-in form or box on a single page.

So what makes a real powerful squeeze page?

As your main goal would be to acquire leads so that you can market your product or service, it is important to use an opt-in form or box on your squeeze page. You must aim to communicate to your visitors what you need from them and to initiate them to take action. Stay away from having opt-in form on sidebars and keep your website's focus on your chief aim which is to turn your visitors into a subscriber or to make that purchase.

A powerful squeeze page should include a short or long copy to present what you have to offer, a graphic or the product, your picture as the website owner, an all-important opt-in form, your signature in graphics and a call to action. You definitely want you visitors to take action so show them how.

Do test if a short or long copy will work for what you have to offer. While there are those who have great success with short squeeze pages, there are also those which possess a high opt-in rate for their long ones as they utilise the space to make their copy benefit-rich.

There you have it, the secrets revealed to you. Focus on the chief aim and there is nothing to stop you from getting your desired subscribers.

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