Wednesday, May 14, 2008

Unlock The Secrets For Optimizing Dynamic Sites For Better Search Engine Rankings In Google

I am sure that if you have a dynamic website i.e. a website using a scripting language like php or asp then you will probably have problems with the search engines indexing your web site. I had a website using php and I had serious trouble to get the search engines to index it.

Now the main problem comes in that you usually will have a dynamic page and that page will reference other dynamic pages to represent the information in your database. Usually search engines do not follow other dynamic pages from a dynamic page. Also all your content will look identical as they will have the same title and heading tags with the content from the database being different.

The way to get around this problem is to first design your php code to represent the title and heading tags based on your database. So for example if you have a classified web site the title of the page will become the title of the advertisement and similarly you can make the heading this as well. This will give you unique pages that Google will index better since Google does understand dynamic pages as long as the content is unique.

Now to get around the second problem you would have to design static pages that you link to from your home page. Each static page can represent a category so for example if you have a car classifieds website you can create a different static page representing a different model e.g. Ford cars. Now from this static page you will have to create new code to link to all the detailed pages based on this category. Your detail pages will be dynamic pages based in php or asp.

Finally, ensure that you have a site map as this will make it easier for Google to understand your website properly.

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Mark Abrahams is a full time internet marketer who has helped others to earn a living online.

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