Link Building & Development - Trump Card of Successful Internet Marketing

One of the key aspects of internet marketing is link building. Every successful internet marketing strategy must have link development in its marketing mix. Links reflect contribution, inherent value, relevance and influence on the web. When you start building links, do it in a systematic way by focusing on your market and target audience as links from relevant topics would not only garner targeted traffic but it's more likely to convert.

There are endless potential sources of links on the web. To be faced with so many link opportunities can be unnerving, and it poses the questions of: where does one start? What links matter, and what links don't? How does one find a "good" link in an endless sea of potential link sources? The answer is simple - links have two primary audiences: visitors and search engines. Link building strategies need to be built keeping in the above factors. Building links with relevant websites brings targeted audience while it brings credibility with the search engines. It's not just the quantity of links, but the quality and the relevance of the sites that are giving them matters. We've seen many sites outrank competitors with less incoming links by garnering quality relevant links compared to websites who undertake building links en masse.

There are many different ways to approach link building. Google Webmaster Tools says that in order to gain SERPS (search engine results page) you should have high quality sites linking to yours, which is termed a backlink. The most effective link building and development strategy is one that keeps it targeted audience in mind rather than search engines entirely. Link Building starts with creating quality content for your niche, keeping it simple so people can understand and spread the message. The next approach is mark your website's presence on blogs, social networking on topics relevant to your niche to get the word out about your website. Some of most popular social media sites are Digg, Reddit, and Propeller. When commenting on blogs look out for DOFOLLOW Blogs as they can definitely optimize your SEO efforts and bring an increase in web site traffic, and make sure to stay away from spamming. Articles are important when it comes to building links to your website as you get relevant links from webmasters for providing quality content to their website. Press Releases are one of the most effective platforms to be used to spread the word around and at the same time getting relevant links and traffic to your website. The above list is not exhaustive but only indicative. Of course there are many more ways for you to build traffic and links. In a nutshell; building link popularity takes time and effort. Make sure you keep your niche and audience in mind.

Greymindz is a leading Search Engine Optimization company and your partner in link building to build quality links for your website to increase website's relevancy and getting targeted traffic for your website.

Amaan Goyal is a SEO & SEM expert. He is the CEO & Founder of Greymindz LLC based in Arizona, providing affordable and innovative Search Engine Optimization, PPC and Web Designing solutions. Please visit us at http://www.greymindz.com