The Different Keyword Search Results Between Overture and Wordtracker

Keyword Selection is fundamental to Search Engine marketing. Get the wrong keywords your online business is doomed to fail. Find the right keywords and you will drive masses of targeted traffic to your website via the Search Engines.

There have been discussions in webmasters forums why are the search query results of Overture so much different than those of Wordtracker? For example at the time of this writing a search query for the key phrase internet marketing yielded 342, 848 searches for the last 60 days by Overture, and 2, 356 by Wordtracker. Now, which is more accurate?

Overture

It is a Pay Per Click Search Engine. According to Overture, its statistics of searches in previous months are compiled from its partners, which include AltaVista, Yahoo, MSN Search, HotBot and All the Web. So the statistics from Overture are broad based because it has a larger network.

Its data, though, has some drawbacks.

1. There's no distinction between...

a. Singular and plural terms.

You have to figure if surfers are searching for the singular or plural form of the keyword.

b. Upper and lower case.

c. Human queries and automated queries.

Queries by automated bid optimizers, position and ranking monitors, link popularity analyzers are registered as hits.

2. Duplicate Searches

For example a person doing a search for a particular key phrase in Yahoo, and then in MSN would be registered as 2 hits.

Wordtracker

It is a keyword generator and analyzer, and it does not have direct access to the major Search Engines' databases. Wordtracker gets a lot of its analyzer data from Meta-crawler and Dogpile, which are meta search engines. Metacrawler and Dogpile search the major Search Engines like Google, Yahoo, MSN Search and Ask Jeeves, and retrieve the best results.

The data of Wordtracker, mostly gathered from Metacrawler and Dogpile, represents only a small percentage of total searches on the Internet.

Wordtracker has about 350 million searches over an 8-week rolling cycle (Source: Search Engine Workshops Weblog, June 30, 2005). Now for some Maths. 350 million searches over 56 days would give an average of 6.25 million searches per day. Google with a share of 36 per cent of Internet traffic (Source: comScore qSearch, July 2005), registers about 112 million of searches per day (Source: Top Ten list, Wordtracker). So in comparison to total searches on the Internet, Wordtracker represents only 2 per cent.

When Wordtracker returns zero query for a particular search phrase, it does not mean that no one searches for it on the Internet.

However, with Wordtracker, automated queries are not added to searches, and duplicate searches are eliminated. Singular and plural, upper case and lower case search terms are distinguished except for keywords where singular, plural, lower or upper case, are similiar in meanings eg.'keyword' and 'keywords'.

Overture or Wordtracker?

For Overture the figures are inflated, whilst for Wordtracker they are under reported. Nonetheless, these are helpful tools for keyword research and selection. Use these figures as guides, and not absolutes to make comparisons in your choice of key words.

For example if keyword phrase 1 has 10,000 searches in Overture, and keyword phrase 2 has 2000 searches, then it is obvious that key phrase 1 would bring in more traffic if your web page is properly optimized. But don't expect 10,000 visitors with key phrase 1.

I have read on Webmasters' forums of people who had selected keywords based on the promising number of searches on Overture, optimized their web page, and achieved within the top 10 positions of major Search Engines, yet saw very little traffic.

In my opinion, if you are comparing popularity between keywords or key phrases, Overture will do the job. If you are selecting keywords or keyword phrases to start an online business, or advertising on Pay Per Click engines, conventional wisdom would tell you Wordtracker is a better bet. It is better to set lower expectations based on lower figures, and be pleasantly surprised when things turned out otherwise.

Gerrick W mailto:gw@1stinternetmarketingsolution.com

Information and Software Tools You Need to Effectively Promote Your Online Business. Visit: http://www.1stinternetmarketingsolution.com

Powerful Article Marketing - Discover 4 Hidden Secrets to Excel at Article Marketing

One of the hidden secrets to excel in article marketing is carefully choosing your keywords. Pick the ones that are constantly being used by your target market when they searched for information online. By using the right keywords or search terms, your articles will become highly searchable and you will increase their chances of being opened, read, and hopefully republished.

Here are the other hidden secrets to excel at article marketing:

1. Observe appropriate keyword density. Publishers are now very strict about keyword abuse. They immediately reject articles that contain so many keywords that don't sound natural on the content. Stick with 3% keyword density to stay on the safe side and to increase the chances of your articles being republished on leading submission sites like ezinearticles dot com and goarticles dot com.

2. Hire some help. Manually submitting your articles to hundreds of publishing sites can take so much of your writing time. This can affect your productivity which is not good in your marketing strategies. Hire somebody who can post the articles for you. Although you will need to shell out some money for this, you can buy yourself more time doing what you do best - writing.

3. Stick to the facts. Never overstretch the truth or insert unfounded information on your content to avoid misleading your readers. Before you publish your articles, be sure to double check your content as factual errors can easily tarnish your online credibility.

4. Never advertise on your articles. Don't convert your articles to sales letters and focus on giving your readers what they truly want - information. This is the surest way to move them to click on your resource box where you can post your sales pitches.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Article Marketing Secrets - How to Market Your Articles in Your Own Blog

One of the best ways to market and repurpose your articles is to use them in your blog(s). Here are three ways I use regularly to market and repupose my articles that will work for you all day, everyday.

3 Ways to Blog with Your Articles

1. Parts of articles - Because blog articles are intended to be shorter than the average article, you can start an one in your blog and finish it somewhere else. Create a post using the first few sentences of your article, and then create a link for the reader to click to read the rest. This link can take them to another page in your blog or to your web site.

2. Article Series - You can post a series on the same theme or topic or challenge. You can create a nice following with your readers as they look forward to returning to read the next article in the series. You can build the anticipation a bit at the end of each installment by letting the reader know what is coming in the next one.

3. Break up the article - Tips articles are great for breaking up your writing into different posts. For example, in this article I'm giving you three tips for repurposing your articles in your blog. I could very easily, and probably will, take each one of these tips and create a post with it. At the end of each post, I will give the reader a very brief preview of what to expect in the next post, again to build the anticipation.

And now I would like to offer you free access to 2 of my Instant Article Templates when you subscribe to my free Article Marketing Minute, a 52 week audio/video newsletter on Article Marketing. You can get your instant access at http://www.ArticleMarketingMinute.com

From Jeff Herring - The Internet Article Guy & the Great Article Marketing Network

Link Building - Search Engine Optimization's Vital Requirement

An effective and thematic link building strategy can strengthen your website's actual presence on all major search engines such as Google, Yahoo, MSN, and many more. Link building is an innate part of off-page search engine optimization services as it enhances a website's competitive streak. It also gives your website a prominence in the Internet circles. Link building process is usually termed as activities taking place behind the scenes, as far as search engine optimization is concerned.

Link building means directly or indirectly linking your website with other websites. This is basically done to generate increased traffic flow. There is a popular belief that, link building is just about swapping links with every website possible. This is not true and it is always wise to indulge in link building only with websites that are termed as your potential customers in an online marketplace. Although majority back-links help in achieving better ranking on search engines; in reality, they are nothing but adding a link to your own webpage from another webpage.

There are certain tips that should be kept in mind while putting the link building process to effective use:

A- Try to build and exchange links with big websites. By big websites we mean, those websites which are both renowned and widely surfed by the Internet surfers.

B- Always exchange links with websites that have content and services more or less similar to yours. For instance, if your website deals with education, it will be sagacious to have back-links from those websites that talk about schools, universities, colleges, and learning institutions.

C- As we know content is the king of your webpage and there is no alternate for it. Majority times, users are captivated to a webpage because of its unique and engrossing content. Optimum usage of correct keywords and key phrases in the content will go a long way in fetching higher page ranks.

Link building is mainly done in three prime types:

1- One-Way Link Exchange The first and the foremost is one-way link exchange. In this link building process, web pages are usually submitted in various article directories providing back-links to submitters. You can also pick free links from directories that allow this process.

2- Two-Way Link Exchange Second to follow is two-way link exchange. In this process, two websites offering same or related services mutually agree to establish back-links with each other. This is basically done to generate traffic diversion.

3- Three-Way Link Exchange Last but not the least is three-way link exchange. In this link exchange process, one party owns two website, whereas, the one has only one. Fairly newer websites can gain links on prominent websites using this link exchange process.

Link building is certainly the most reasonable search engine optimization service as it comes free of cost. Moreover, it can help your website in fostering better relationships in the online marketplace along with high search engine rankings.

The author is dynamic web content writer and budding SEO. He has got the experience in writing quality content for various websites and getting them optimized too. You can view his website for more information.

Breakthrough Autopilot Article Marketing With Bum Marketing

Autopilot article marketing is a great way to earn money online. Mix in a touch of bum marketing and you have created a powerful combination. Writing articles online is extremely easy. Many people can punch the letters of their keyboard, but few write words or sentences compelling enough to grab their readers attention. You can literally spend hours using bum marketing and never see any results.

As you read this short article, you will start to see why your success with autopilot article marketing has been limited. One of the reasons you are not seeing results is based on the fact your articles are dull and meaningless. See, if you want to write articles to build back links to your web pages, it's a great method. But, if you want to make sales, you need to write content that impels your reader to your landing page.

The farther down you read the more you will understand what I mean. You have a choice, write fast and furious, or write compelling and riveting content. Let's dissect an article and see if we can find ways to make our articles electric.

Each article you write consists of a subject heading, body and resource box. If all three combined do not compel your reader to take some sort of action you will lose a chance to send them to your landing page. Even if you just need them to read the next line.

Internet searchers thirst for information, they want to discover new things and find products that will make their life better. We all want a better life and your articles need to written in a matter in which the reader benefits.

You are reading this aren't you! And your reading this to learn to be better at something. You read to enrich your soul and feed your mind. Don't you think you need to write content that nails your reader to their monitor? You better, your chances of guiding a person to your landing page will only increase. Otherwise you are just wasting your time with bum marketing.

You be the judge. As this article ends, think about the value of honing your craft. Visit: Autopilot Article Marketing Helper and learn to write captivating content, so your readers actually find your resource box, sending your click thru's sky rocketing!

Article Marketing Goals - Are You Reaching Yours?

Once you understand the power that article marketing can give your Web site, then you need to make sure that you are getting the most out of your articles. Otherwise, you are throwing both time and money down the drain. By simply putting a little more effort into your article writing, you can soon get more out of each one.

Don't Settle For Less Than Peak Article Performance

It is one thing to put a bunch of articles out there in cyberspace, but it is something altogether different to expect peak performances out of each one. By knowing what you expect with each article you post, you will be able to drive a lot more traffic from any article marketing campaign.

People who quickly write a fluff article and hope that it will draw a lot of people to their Web site will probably be disappointed rather quickly. The search engines are also learning how to tell a fluff article from one that has a higher level of quality content in it, too. This means that quality is always to be preferred above quantity.

Learn To Employ Best Writing Techniques

In order to get peak performance out of your article marketing campaign, it is necessary to learn what makes an article highly effective. You should learn the writing techniques that will make it work, and then employ them in each and every article you write.

Study other articles that really get your attention and discover what is different between it and your own articles. With each article you write, you need to deliberately work to make them more attractive, easy to read, and engaging to your readership.

Tweak It Until It Reaches The Peak Performance You Want

After you have an article out there in cyberspace, it will be necessary to watch how it performs. Most people do not do this, and so they end up having a lot of articles that are doing nothing. Think, though, what could a lot of articles do for your article marketing campaign that are reaching peak performance?

When you have an article that is not performing well after about a week, tweak the title some until it draws more viewers, and then make sure it is engaging enough throughout the article to keep the reader wanting more. Giving each article a little more attention once it has been posted is less time consuming than continually writing more ineffective articles.

It is true that not every article will perform as well as some others, but maybe they all could be performing better than they are. Tweak your articles more and see what it can do. You will probably be surprised what a few good articles could do if they are operating at peak performance. Isn't that the idea behind why the Marines only need a few good men?

Mike Valles is a freelance writer who provides quality articles for article marketing campaigns, Web site content, and also writes niche Ebooks. You can find out more about his services by visiting his Web site at Article Marketing To Go and see his blog for tips on Article Marketing Power

Article Marketing to Build a Big List

Article marketing and list building, for me, go hand in hand. You see, the way I create profit is by list building, but the way I drive traffic to my squeeze pages is by article marketing.

Article marketing, for me, is the foundation, list building is the building, and the email list is the profit center.

So are you using article marketing to list build?

I guess that is a pretty direct question, but I kind of wanted it to be. You see, when I first started out building my list, I sent all kinds of traffic to my site. I did the forum thing and the Adwords thing, and even did some ezine advertising. But I wasnt getting the results that needed. I needed to make a fulltime income online fast.

But I was writing articles to get links back to my web site so Google would smile on me, and that happened. But that didnt really get me the big traffic. I mean, number one is nice, but if it is a long-tailed keyword, and I am just subscribing, not sellinghmm.that just doesnt cut it. So article marketing for links was also not working.

But then I discovered article writing and marketing for the purpose of direct traffic and there are only 3 web sites to which I submit for this purpose ezinearticles.com, goarticles.com, and searchwarp.com. The rest, from my testing, are simply not getting the traffic. Sure, they might get you a link, and if you are search engine optimizing, that is great, but for direct traffic, you need to submit to the biggest.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, Your Article Writing and Promotion Guide

Download it free here: Secrets of Article Promotion

Do you want to learn how to build a massive list fast? Click here: Email List Building

Sean Mize is a full time internet marketer who has written over 800 articles in print and 9 published ebooks.

Article Marketing - Revealed - 5 First Secrets to Supercharge Your Article Marketing

Article marketing has earned the nods of millions of webmasters. However, there are still quite a few who do not fully understand the process and particularly concern about duplication of content that may result from submitting the same article to various publishing sites. Some webmasters are wary as they do not wish to be penalized by major search engines particularly by Google.

In this article I will discuss the first 5 secrets to supercharge your article marketing by using article as your website content and article marketing material without worrying about content duplication and penalties from search engines.

1. Use only original articles on your website. You are the only one who have control over your webpage, so you must be particularly careful on the content that you will put in it. To avoid duplication, make sure that your website content is fresh, unique, and all original. By doing so, you can please search engines and you will avoid penalties for content duplication.

2. When you decide to do article marketing, make sure that you post your article on your website first. This is to alert the search engines that your content is original and cannot be found elsewhere. Submit the articles to publishing sites after 5-7 days, giving enough time for search engines to acknowledge your content on your website.

3. When you are ready to submit to publishing sites, prioritize the best, most popular article submission sites. These sites are constantly searched by webmasters and publishers so they can get articles that will be republished.

4. Once done with the major publishing sites, you can then post your articles to other not-so popular article submission sites, blogs, forums, and social networking sites.

5. To better position yourself as a great source of information, make sure your consistently write and submit articles on a regular basis.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Profitable Article Marketing - Announcing 4 Challenging Secrets to Grow Your Article Marketing

Article marketing is perhaps the easiest yet most powerful traffic-generating and marketing tool in this day and age. Millions of marketers and bloggers are using this technique not only to drive quality traffic to their websites but also to establish their knowledge and expertise on their chosen niche.

Here are the 4 challenging secrets to grow your article marketing:

1. Get the attention of online users - at all cost. By this, I mean be desperate for attention. You need to get more people to read your articles to increase their chances of being read and republished to effectively augment your quality inbound links. You can easily do this by using powerful and attention-grabbing titles that are direct to the point, keyword-rich, short, and communicate the benefits that your articles can offer.

2. Deliver new information. Steer clear from re-writing existing articles online and research for new topics that will interest your potential audience. Strive to give them something fresh or information that are seldom discussed on the web. This will add more value to your content that will boost your expert status online.

3. Write simply. If you want to easily create a name online, you need to make sure that you write to inform your readers and not to impress them. Forget your love for big words and strive to make it simple and easier for your readers to get the points you are trying to get across. Stick with simple terms and easy to understand writing format.

4. Take advantage of major article submission sites. Your goal in publishing your articles online is to give them enough exposure to effectively reach your target market. That is why, it is important that you carefully choose the publishing sites where you will post your articles. Stick with those which have great page ranking and steady traffic and don't waste your time on sites that are not even indexed by Google.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Article Marketing with WordPress Blogs

Wikipedia defines WordPress as a web publishing system (a.k.a. content management system) written in PHP and backed by a MySQL database. WordPress is used to manage frequently-updated Web content, especially Weblogs. It is distributed under the GNU General Public License and is available free of charge.

If you are freaked out by the technical jargon dont be. If you have your own web hosting account with mysql access you can easily install the software on your server or have a php programmer install it.

The software is free and can be accessed at http://wordpress.org The benefits of have the software hosted on your server include link popularity. Because you will be promoting a blog with a link back to your original domain you will get backlinks. The downside is managing the software on your hosting account which can cause added stress and take some time to maintain.

If you are not at all technical you can sign up with several free wordpress hosting services like http://freedesktopads.com that will host the software on their server. All you need to do is log in with a username and password to use the service. You will not receive backlinks to your direct domain but you will create backlinks to the blog you are working on. One other issue is the host can pull the plug on your blog at any time so be sure to have some back up of the material at least if you are forced to move.

Blogs can target specific keywords for Search Engine Optimization just as traditional web pages can. The benefit of article marketing versus a web page is content pure and simple. The blog is an ongoing listing of your articles one right after the other. If your blog is full of articles on one particular niche you are likely to use the same keywords throughout various articles. Your blog will be full of good information with keywords scattered through it appropriately instead of concentrated for SEO benefit.

Your blog can all be distributed through RSS feeds. Think of an RSS feed like an email list. If you have a number of people who find your blog worth while they will add it to their feed service. When your blog gets updated your RSS feed will send it out to your subscribers. How cool would it be to have your blog feed to thousands of RSS feeders and all you need to do is add content.

Word press makes it really easy to tag your blog. Tagging a blog means that your keywords are tagged and picked up by popular pinging services like technoratti. A tagged blog is more readily available for users searching for your particular content. Tagging a wordpress blog is extremely simple. Create categories based on your keywords. When you publish your articles on your blogs select the specific categories that related to your articles. As you create more keyword rich content create more categories. You will see a solid spike in traffic based on tagging alone.

Get instant traffic to your blog with a pinging service. Pinging is the act of letting other content sites know you have new information on your blog. Services suc as Pingoat ping several services with one click. Every time you update your blog use the ping service. Pingoat pings top notch services like technorati. You can also submit your blog to hundreds of blog directories like http://www.blogcatalog.com

Blogs are beneficial because they are easy to update, they can keyword rich and are easily announced to the world. The content should be kept fresh and up to date to keep people coming back for more. Use your blog to direct traffic to other sites, monetize it with Google Adsense or Clickbank products.

Charity Adams, has been marketing online since 1997. To get more information on how article marketing can sky rocket your traffic and put cash in your pocket visit http://freedesktopads.com/articles

Article Marketing - How To Create High-Performance Articles That Get Read

If you have tried writing articles and just didn't get the results you expected, add some of these high-performance tips for better results.

The first step in writing a high-performance article is writing a headline that captures the readers attention. Use words in your title that create curiosity and interest. I often use an online thesaurus for generating word ideas.

The next step is to keep your article's content consistent with title of article. One mistake article writer's often make is writing content that doesn't match the article title. If title of the article is about dog training tips and you then spend the article discussing the joys of having a dog, there is a good chance you will lose your reader before they finish the article. A key point is to stay focused on the main subject for your article.

I know it may sound silly but make sure you provide useful information. Often times I will start reading an article and quickly find the article isn't telling me anything useful and go on to the next article. It's important you provide useful information to your reader so they will continue to read the article.

Keep sentences short and clearly written. Hard to understand sentences will lose readers quickly. If in doubt, be sure to edit the sentence so it is easier to read.

Write personally. Use a personal tone when writing your article. Let your reader get to see your personality whenever possible. Just don't over do it.

Determine the goal for your article. As an article writer, you need to determine your purpose for the article. Is the goal to start building a relationship with your reader? Is is to have the reader sign-up for a newsletter? Determining the article's goal will help you craft your message in the article so you get a better end result.

In closing, I hope you find these high-performance tips useful. Article Marketing can be a powerful marketing tool if used correctly.

To discover more, download my brand new free audio report here: "How The Internet Helped Me Build A $180,000 Service Business"

Tyler Martin is a Internet business mentor who teaches people to build their online or offline business using Internet strategies.

Blogging Tips - Blog Marketing Strategies

One of the most effective blog marketing strategies can be summarized in one word, is it none other than, submission. What I meant is, directory submission. This may seem like an old method but guess what, it still works fine.

There are so many link directories where you can submit your blog. They also allow you to submit other websites which are not blogs. The newer directories would be blog directories and rss directories. They allow you so submit the links of your blog and the links of your rss feeds. For link directories, blog directories and rss directories, most of them are free but some of them charge a fee when you submit your blog to them.

Do not neglect article directories. They are still very useful. In this case you need to get some articles written before you can submit them to article directories. At the end of the directories, youa can add a link back to your blog. This is one of my personal favorite strategies.

Press release submission is also a very powerful strategy. There are many free press release sites available unfortunately most of them are really not that good. PRWeb is the best place for you to submit your press release but it cost you a small fee.

I must say that it is one of the best investment for your blog, especially when it is new. The exposure you get from there is much more than you can imagine. Also since PRWeb is an authority site, they will link to you when you submit your press release. You just got a one-way incoming link from an authority site. This alone will boost your search engine rankings & page rank.

Samuel has always been making money from wordpress blogs using his unique Automatic Blogging Income System He wrote Strategic Blogging Manifesto and it is available to you at zero cost. On top of that, he is always giving away unique yet practical tips on topics such as blogging, affiliate marketing and ppc on his blog - The Ultimate Publishing Blog

Link Exchange Program: Get Started Building Your Link Popularity!

Every website needs a link exchange program. Every week, set aside time to work on your link exchange program to build up the quality and number of your text links out on other websites within your niche market.

Why not exchange banners? Search engines are fueled by text. Key words and links are what you are creating out on other websites. Website visitors do indeed check link pages and your text link on quality sites will generate some degree of traffic for you. You may like the look of your banner but when it comes to creating a strong link exchange program - build your website description with good key words and strong title with your URL.

What should your link exchange information look like?

A link exchange program starts with your own unique text ad under 200 characters full of your key words, don't need sentences, put most important key words early in the text ad, check spelling, no "ALL CAPS" set up in this order:

Title

Description

URL

Your title - A descriptive title for your website, not necessarily your domain name but the name you are branding your site with. There are very strong websites that use a title that describes the site rather than the domain name, again, using strong key words. Others have opted to use a title that starts with a number or letter "A" so that on another website - their text link will appear early in the page.

Website Description - Use Overture's Keyword Selector Tool to refine your text for your website description. The more thought and planning you put into your title and description, the more powerful your link exchange will have on search engines.

Categorizing your own text link - To save time and energy, think about what categories your text link would work on (i.e. work at home recourses, parenting, home decor, time management - the theme of your website) because some sites will want you choose the category that your website will fit in!

Once you have designed your own link description, you are ready to set up your own link exchange program for your website. As you will be asking other website owners to put your link information on their "links" or "resource" page, you need to set up your own page for you to place their link exchange information. This is called reciprocal link exchange.

Reciprocal Link Exchange - In essence, you are "swapping links". It is an even trade. Your text link on one of their links pages with your URL pointing to your homepage and you place their text link information on your links page while setting up their link to connect with their homepage (index page).

Before you can offer a reciprocal link exchange with another webmaster, you will often need to show them you have already put their link information on your website.

Designate at least one page for your link exchange program. As your link exchanges grow, you will expand your pages into different categories. Make sure your link exchange program is linked to your main page and every page of your website. Alphabetize and categorize your listing of reciprocal links.

Just starting your link exchange program?

Have your page all set up for links from other websites plus have the information others need to exchange links with you.

Once you have designed your own link information and a resource page to put up the links information from your link partners, it is time to start asking other website owners to put Your Link Information on their own links page.

Choosing your link partners for reciprocal link exchange

Think niche. Your website has a theme, a specialty- a marketing niche. Choose link exchanges with websites that have similar themes. If your website is about handmade candles then focus on websites that offer handmade, handcrafted products. Explore websites with candle accessories, home decor, gifts and aromatherapy.

Websites that offer what you believe your visitors would enjoy are where you focus your link exchanges. Choose sites that are complementary to your own, not competitive. The more closely related the subject of your link partner's site, the more relevant your own link description will be to their visitors and to search engines.

Page Rank - the higher the page rank of the site that you exchange links with, the more impact on search engines. That does not mean that you should not exchange links with websites that only have a page rank of 3 or higher but the majority of your link exchanges should be with websites ranking well with top search engines.

Test your own link popularity - you have already exchanged links with some websites and now you want to know if it's helping you with search engines. I found UpTimeBot usefully for getting a handle on what's happening with your link exchange program.

Its disheartening that Google is slow to catch up with your link exchanges but be persistent in your weekly time to set up quality reciprocal link exchanges.

The other major search engines will help you with traffic and link popularity until Google does it's own bit. Persistence with your link exchange program does pay off!

In the end, Google DOES catch all the hard work and you will start getting the traffic and page rank your website deserves!

Tammy Ames - WAHM Connections owner and publisher of WAHM Connections Ezine - helping work at home business owners succeed online.

List Building - Plow Through the Tough Stuff or Hire Somebody!

Running into a technical stop sign, when doing the mechanicals on building a squeeze page for your list can be a real deterrent to getting things done. Don't get frustrated and walk away, get answers. If you're thinking about highlighting your text or adding audio, what do you do?

First, I can tell you that you aren't alone. I run into stuff like this all the time. Believe that the solution is out there; you just have to find it. Take some time to look for an answer, but not too much so that you get hung up on the problem and can't proceed. You should be getting people for your list!

Building your list is the most important thing you can do when you're starting out. If you don't take the squeeze page and get it up online quickly, you won't build that list.

Just remember not to waste time. Focus on building your list. If you can't solve your problem in under and hour, and it's not really important, forget the highlighted text and sound. Just get your page up and start building your list. You can customize it after it's up and running. Get that list building myfirstlist.com before you do anything else.

Here's something else you can do. Look for a webmaster. Or go to Google and search "webmasters." Call someone local, if you can, then give them 30 seconds to give you an answer. Say, "You'll have me as a new account, if you can answer this question in 30 seconds or less."

When your question is answered, you have proven that they know more about web development than you do. You'll also find someone who's probably pretty flexible and willing to compromise. Be nice to them and pay them around $100 to develop a small site for you. Tell them you want it simple and soon. Never forget that it's all about building your list. You can find people at eLance.com, too, but it's always better to find someone local.

What happens is that suddenly, you have a local connection, someone who can do the things you can't. I have 5-6 tech people that answer questions for me because I don't want to take time to learn this stuff. But if you get stuck, you can always type your question into Google and find an answer pretty quickly.

Tellman Knudson is CEO of OvercomeEverything, Inc. and a master of list building. Learn the 9 Laws of List Building at MyFirstList.com

5 Affordable Tips for Building an Outdoor Dog Kennel

Not all dogs are inside dogs. Some dog owners choose to let their pets live outside. Living outside without a safe, weather proofed, spacious living area is not only dangerous it can be down right miserable for your dog.

In this article we'll discuss five ways to build your own outdoor dog kennel without breaking the bank to provide your dog with an enjoyable, safe, weather proofed, outdoor living area.

We have a lot to cover so let's dive right in...

Tip #1: Semi-Homemade Dog Kennel

Many dog owners have found it more cost effective to build onto a smaller pre-made outdoor dog kennel.

Think of it like an addition to your dog's house.

If you plan it correctly starting out with a smaller kennel then adding on by building on to the kennel can save you money in the long run.

Tip #2: Use Alternate Materials

As far as I know you don't have to use chain link or steel to build an outdoor dog kennel.

Other alternative materials are PVC, wood, and chicken wire.

Use your creativity and look around professional kennels to get ideas for your own kennel system.

Tip #3: Pre-plan for Space and Growth

Giving your dog enough room to move around and get some exercise during the day is essential to a good outdoor dog kennel set up.

Pre-plan and pre-define how much space you want to use so you know how much material you will need to effectively cover that space.

The best set ups allow the dog 20-30 feet of running room and are 10-20 feet in width.

Tip #4: Use Nylon Panels to Create Walls

If you decide to use chain link fencing to build your kennel getting some nylon panels for walls and a roof is an affordable weather proofing solution.

Nylon panels can be washed, they are breathable, and they provide protection from the sun and block the wind better than an open chain link design.

Tip #5: Designing a Cost Effective Roof

You will find there as many options for putting a roof on your kennel as there are for what to build a kennel out of.

Three proven roof solutions that are both effective and affordable are:

a) Plywood

b) Tarp

c) Canvas

In the end your outdoor dog kennel set up should be able to withstand the elements, provide your dog a safe place to sleep (adding a dog house is a good idea), keep your dog safe from strangers and other animals, and unable to escape. We don't want our best friend to get hit by a car or some other accident.

For more information about outdoor dog kennels try visiting DogKennelsforSale.biz where you will find helpful information about outdoor dog kennels and other dog kennel options.

Writing Lots of Book Reviews for Article Marketing Results

It is a well known fact that Book Review articles on online article submission sites seem to get more traffic then you might imagine. Therefore it makes sense to write a lot of book reviews. Obviously you own lots of books, but how many book reviews have you actually written? You need to take an inventory of the books that you have already read and make some book reviews of them.

One recommendation I have is to go through your library, office and house and make a list of all the books you have. This is good too incase of a disaster. You can download a Template free from Microsoft. Go to MSN and search "Microsoft Office Templates" then search "Book Lists.

And print it in the size you wish and then start this project. Then take a yellow highlighter and mark the book reviews you wish to do first. Start a word file and put those titles and the authors at the top of the Word Files, one for each;

Crime and Punishment by Fyodor Dostoevsky; Book Review from You

By putting your name after it you insure that there will not be a duplicate title here. Or you can put a catchy 3-word phrase after it too.

Next please make five sentences that summarize what you most got out of the book. Space the sentences out with three spaces. Then go to the next book and do this until you are done with all those highlighted on your list.

Then put a paragraph between each of those sub-titles and an intro-paragraph about the author or a general reason why this book was important to your life, business, writing, family, career or whatever.

I certainly hope this article is of interest and that is has propelled thought. The goal is simple; to help you in your quest to be the best in 2007. I thank you for reading my many articles on diverse subjects, which interest you.

"Lance Winslow" - Online Think Tank forum board. If you have innovative thoughts and unique perspectives, come think with Lance; http://www.WorldThinkTank.net/. Lance is a guest writer for Our Spokane Magazine in Spokane, Washington

Choosing an SEO Firm

There are many different kinds of SEO companies and given that everyone has different needs you need to find a company that works for you. Many people find themselves deceived by so called "SEO" firms; never obtaining the front page ranking they were promised. This often leaves them with a bad taste for any and all things SEO. In Utah where there are numerous SEO firms many individuals find themselves suckered into these promised rankings. But aside from the few bad apples SEO is an effective and valuable science.

Different types of SEO companies

Every company has a different business model and overall strategy. Like in most other fields of business one an industry becomes over saturated with supply businesses must break off and begin to specialize in order to secure market share. As you research you will find that many companies offer comprehensive services and many offer only few specialized services. For those with little time or attention to give a broad "one stop shop" SEO company might be the way to go. However if you need a lot of high quality links it may be more purposeful to hire a link building company or team.

Management

The biggest thing to watch out for is the attentiveness of the SEO firm you are looking into. A common problem is that smaller companies' get lesser treatment because they cannot dish out the big bucks major companies' can and therefore there are not worth as much time. A good SEO company is one that responds to you quickly, answers your phone calls and is even willing to let you visit the office.

In large part the way an SEO company is managed reflects the type of results you as a client will get. Since the SEO industry is new there are not a lot of standards and best practices when it comes to executive level decisions and problems. In major tech areas like California, New York or Utah this is less of concern though since the more talented individuals and companies are drawn to this area. Most Utah SEO companies do not struggle with best practices since taltned individuals flock to that area.

Research

The best way to screen your SEO company is to put forth some due diligence. Researching and comparing various policies, services and websites can help you decide which company looks the most credible and will provide the absolute best services for your dollar. It is best to start looking for a firm in your area since you can meet face to face and have a physical location to go in case things go awry. Make sure you have made a final decision before committing to anything financial or otherwise.

Utah SEO

Make List Creation One of Your Core Businesses

Most affiliate marketers take a very haphazard approach to their marketing effort. Many don't even bother to build lists of prospects, and rely on poorly constructed and targeted online efforts to create and sustain sales. In contrast, successful super affiliates know the importance of list building, and make list building one of their core businesses.

Building a list of prospects - and establishing a relationship with those prospects - is the super affiliate's secret tool to success. Studies have shown that people buy from those they know and trust, and that most sales are not made upon first exposure t a product offer. Most sales happen after at least 5-6 marketing efforts on the seller's part.

Thus, most beginners lose sales by not establishing a method of communicating to their audience. They don't make an effort to figure out who their prospects are, nor to they try to gather a prospect's information via email opt-in, which is the easiest way of accomplishing this task.

Using an email opt-in system powered by an autoresponder is an extremely powerful tool for marketing to your prospects. Create an account with an autoresponder service such as AWeber and create a series of 5-6 emails to add to your autoresponder queue offering your prospect information and bonuses which you do not offer to your website viewers.

After 5-6 emails, your prospects have gotten to know you, and you have provided them with a good deal of value which they would not have gotten otherwise. At this stage, they are much more like to purchase for you. This is when you begin to offer affiliate products to them.

This method is extremely effective. Every Internet marketer uses this method - no exceptions - to generate massive sales. They can literally 'print money legally' by marketing to their base when they need to generate sales, as their base knows them, trusts their recommendations, and therefore buys at a much higher percentage than first-time visitors.

So, if you haven't yet created an email opt-in method on your website to gather prospects in your niche, consider doing so. Your sales will improve, and so will your online success.

Sebastian Schepis is an Internet Affiliate Marketer with a technical programming and SEO background. Read his blog on SEO, Affiliate Marketing, and Internet Marketing for tips and tricks as well as code examples and handy scripts.

5 Advanced Tips for SEO and Your Website

When creating content for your website and taking Search Engine Optimization (SEO) into consideration, there are some additional advanced techniques to consider to help get your page positioned well in search results. Good content, keyword rich file names and directory paths, inbound anchor links to your site, keyword rich page titles and meta descriptions are important, but these other tips will help as well.

Page Redirects / Site Moves

Use a 301 Redirect via the .htaccess file. A 301 redirect is the most efficient and search engine friendly method for web page redirection. It's not that hard to implement and it should preserve your search engine rankings for that particular page. If you need to change file names or move pages around, a "301" is interpreted as "moved permanently"."

Use a Rel="nofollow"

To better control the 'votes' or 'page rank' you give to other web sites that your web site is linking to, if you add a rel="nofollow" to a the hyperlink, it will prevent any link benefit to that site keeping the value of your link juice on your web site. A web page with this tag indicates that the destination of that hyperlink should not be credited any additional ranking by user agents (search engine bots) which perform link analysis upon web pages (search engines). For example, on your web page you link to a neat article found on some person's blog. Rather than boost the ranking of that blog, you can add the tag to your link which allows you to not 'endorse' the site, just link to it.

Legitimate Link Building

Link building can include, blog posts, directory submissions, link exchanges, or other advanced link building efforts such as link baiting. Search engines are cracking down on 'Paid Links' so if you are doing, or planned on doing that, forget it. Save your money because doing so will put your web site at risk (if caught) and be dropped from the index. The best method currently is to do a link exchange with other similar and relevant content as to what your web site is about.

Link Baiting

Link baiting doesn't have to be as negative as it sounds (though people will abuse it most likely). Simply said, link baiting is basically attracting anyone who can link to your site to your web site...and have their web sites present your link to as a web site to visit. The trick is, to have a web page that creates this type of social buzz where everyone wants to link to it.

Local Listing

You should optimize your web site to attract local traffic by showing your address and local phone number prominently at the top of the web page. Use Yahoo Maps or Google Maps to display the location of your store (if you have one). You should also submit your web site to the free local listings services on Google (which now display 10 locations) and Yahoo. You will also need to make sure your web site is listed in local directories such as City Search and ask customers to leave reviews of your business on these web sites.

These 5 advanced techniques, in addition to the 5 Beginner and 5 Intermediate techniques, when done correctly should help with your organic ranking. Also be aware of the 5 SEO Abuses that can get your site penalized or even banned from the search engines.

Jason Perry

Two great SEO tools which can help track the success of your web site are WebPosition 4 and Hits Link. Both which you can try for free.

Strategies for Building Traffic

In business there is one thing that everyone needs to be profitable and that is consumers or customers. In a brick and mortar business it is all about location that has a steady stream of potential customers. But if you want to be successful in business online no matter what your business you need to have traffic. The amount of traffic that you can generate to your websites and squeeze pages is going to determine the level of success you are going to have.

There are many ways to generate traffic

Building websites with some value in a particular niche would be the first place to start to build traffic. You would write keyword rich web pages that is of value to your readers. Internet surfers have short attention spans so offer something of value to keep them on your site. You have to optimize you web pages in order to make them search engine friendly. You will get index in all the major search engines but remember that it will take time for you to get top rankings in them. But you have to first optimize your pages and offer quality content.

Link building is another great way to generate traffic to your website. You can submit your site to major directories in order to get links back to you but that is just a start. You will have to look for sites that are already established on the net with high PR ranking that you can trade links with. Remember to link to sites that are in the same niche as you. This method will bring traffic but also improve the value of your site with good quality sites linking to you.

Forum marketing will also give you good quality traffic. When you sign up for forums stick to the ones that are the same as your niche or your website theme. In most forums you are allowed to put in a signature link in your profile. Then just post in those forums on a regular basis which will start to generate a bit of traffic to you and the added bonus is it will also give you a link back to your website.

Article writing is another great way to get traffic to your site. This method is often over looked by allot of people involved in internet marketing but it is a great way to help you build traffic to your sites. When you write articles and submit them to the popular article directories they get posted and there are allot of people who will use your content on their websites. When they do this you have a resource box with your information and links to your site that will generate traffic. The beauty of doing this is you will always have on going traffic from this and again you have links coming back to you.

Paid advertising is a good way to get traffic but you really have to know what you doing because if you don't it can really cost you. Paid traffic does offer one advantage over everything else and that is its automatic traffic to your website. By using Google, Yahoo or MSN paid search you will have instant traffic to your sites. It is only a quick fix and you will have to do the other techniques in order to have long term traffic.

So that is some of the ways that you can get traffic to your website. You need traffic in order to be successful online so it is very important that you have traffic building system in place. It all takes time and effort but it will be worth it in the end.

For more information on building traffic and other marketing tips visit me at my blog at Work in the home

Amazing Article Marketing - Latest 5 Efficient Steps to Excel at Article Marketing

I have used several marketing tools in promoting my products and services but I like article marketing the most. Why? Aside from the fact that is it for free, it brings me qualified traffic to my website that leads to amazing sales potential.

In this article, I will share with you the 5 efficient steps that are proven to help you excel in article marketing and these are:

1. Titles. The titles of your articles are the first element that online users get in contact with. If your titles are enticing and attention-grabbing, you can be assured that a lot of people will be compelled to open and read your content. Based on researches and studies, titles that contain the phrases "10 tips", "How to", "secrets revealed", etc. can easily stir the right kind of attention online.

2. Quality. This is the element that can either make or break your marketing efforts. You see, when people read your content and they find it informative, well-written, and easy to understand, they will most likely to check on your website to either get more information or subscribe to your newsletters.

3. Format. We all know that online users have short attention span and they wish to get the information they need as quickly as possible. Help them out by using "how-to" and "10 tips" formats. If you prefer to use paragraphs, make sure that you use sub-headings.

4. Language. People can get easily annoyed when presented with an encyclopedia-sounding article that is relatively difficult to understand. Avoid this from happening by using the preferred language of your readers that they can surely relate to.

5. Empathize. To easily build rapport among your readers, make them feel that you understand where they are coming from by showing empathy.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Pick Different Internet Keywords For Your Different Internet Home Business Mediums

One of the secrets are the internet keywords for sure. This article handles the topic, how the keyword selection varies for different internet home business opportunity - mediums?

How the home page, blog, unique article, duplicated article or sub-page can climb among the first sites on the result pages, or can they?

And how to maximize the AdSense income by the right internet keywords?

All those mediums have a unique role in our internet home business opportunity and they require a different internet keyword research and selection.

Let`s take a closer look at these requirements:

1. Put Lots Of Internet Keywords On The Home Page.

Keywords on the home page is the topic most handled. When the target for your internet home business opportunity - site is to rank # 1 at Google on your keyword`s result page, you just have to know, what are Google`s algorithms and how to use this knowledge and beat the present # 1.

This is almost impossible to do manually, but luckily there is a handy tool, like Keyword Elite, by which the competition analyzes happens quickly.

It is useful to analyze both on-page and off-page factors and finetune your own internet home business opportunity - site according to this analyze.

Put lots of internet keywords with high density on the home page, because in the future you can optimize your articles, anchor texts etc. with the same keywords to make them related.

How high demand ones you use, depends on the results of the competition analyze.

2. The Sub-Pages Also Need Internet Keywords.

It is useful to think that also sub-pages can be optimized. Very often the home page gets most of the backlinks, so the keyword research and selection must be done realistically.

That means, that you can use lower demand keywords, which will still be as effective ones.

There is one good possibility: try typos, brackets, quotes etc. so called un-typical keyphrases, your internet home business opportunity can get a strong traffic kick by them.

Also so called "long tail keywords", which include several independent keywords are effective ones.

Despite of the fact that these keywords are written wrongly, they still have a good demand and normally lower supply, than the usual keywords.

The KEI - figure ( Keyword Efficiency Figure ) shows quickly, where the demand - supply ration is favorable.

3. The Wide Distributed SEO Articles.

The job of the SEO articles is mostly to build backlinks for the internet home business. That means that they have to use the same effective keywords as the landing page to be able to build the related links.

So the keyword picking is already done in the context of the home page building.

4. Effective Keywords For A Unique Article.

By "unique article" I mean an article written and submitted through EzineArticles, for instance. It`s major job is to rank high in the search engines and to be found from the article directory.

EzineArticles is a very powerful to rank the article high in the search engine, so you can use quite high demand keyword, but remember to check KEI - fogure!

5. Effective Keywords For The Blog.

The keyword density can be as high as 8 % in the blog posts. Search engines love blocks because of their technical aspects.

It is not clear how high demand keywords it is wise to use, because sometimes the blogpost will climb very high in the ranking with the high demand keywords.

To make it safe, I recommend to use the keyword with a modest amount of daily searches, maybe from 10 to 60.

6. Effective Keywords To Make More Money With AdSense.

If you monetize your site or blog by AdSense, the keywords have an influence on your income.

The formula is simple: the more Google AdWords advertisers pay for their ads, with certain keywords, the more Google will pay you.

Now you can easily search that by using your Google AdWords account and checking the prices per each keyword clicks.

Juhani Tontti, B.Sc., Marketing. Pick The Right Internet Keywords And Succeed! I Invite You For A Short Visit To My Home Page To Find Out More About Profitable Keyword Picking For Your Own Internet Home Business Opportunity. Click Here:

Have You Chosen The Most Effective SEO Services For Promoting Your Site

Most online marketing knows that how their rankings on major search engines can predict the difference between success and failure. It takes ability, constant updating, and pushiness to stay on top of the search results, that's why many small businesses search for elegant SEO services for their site.

A convincing SEO firm can help you to reach high keyword rankings in all search engines. The SEO expert you hire to handle your website is a vital choice, and could control your success. So how do you choose the right one?

Search those who suggest sensible promises

Some SEO experts may guarantee getting top ranking; if an SEO firm offers a guarantee for top rankings, it may force them to use less ethical tactics, or black-hat methods, to achieve those guarantees. In this way, it's your site that will undergo the penalty of these methods. Thus it is necessary to hire a ethical SEO firm for promotion of your site.

Get recommendation from their regular customers

A giant and admired SEO company should have a vast list of satisfied customers. Verify that list of sites and their keyword rankings into all search engines. Lastly, try to contact those site proprietors and verify the trust according to them for that SEO firm. Are they recommend that SEO firm for your work or not?

Excellent SEO companies study your competitors

The effective SEO companies will study your competitor as closely as they'll look at your own site. Your competitors can teach your SEO firm vastly that how to promote your website through the search engines. They should be clever to affect their glories to your site, and help you get benefit from their failures.

Ethical SEO situated on two pillars - unique content and inbound links

Content should contain the targeted keywords in every page on your site with the suitable keyword density. It has to be the unique and appealing and relevant to the theme of that business area. The keywords should be smartly injected into your content as a part of that content. Your key phrases should be correctly used and should not be added in as many places as you can. So, if your wish to restrict your search engine rankings, just refresh your body content monthly or quarterly. Try to put something new to your visitors and to search engines as well for preserving their likings to your site for long time.

Inbound links directly refers your site navigation to the search engines. Cross linking of a site is more meaning full for that sites navigation. It helps your web site's usability and progress your searcher's browsing for better practice. A site getting much search engine rankings due to its vast number of relevant inbound links and it is viewed that, SERP takes batter position simultaneously with the number of relevant inbound link increment.

A trouble-free and prepared navigation will always makes your unique visitors happy and comfortable with your web links. I personally advise html navigational structure which is easily readable by Search engines.

To receive uppermost ranking you need to sharp SEO ability

According to the foremost SEO analyst (http://www.seosydney.net.au/whyseo.html) in web industry, the biggest confront that many webmasters have to building high concert improvements to their web site is really just in short period of time. For some individuals, they wait forever do the hard work on it but never seem to be able to get well ranked. Other peoples might buy tools or use available software and thinking that will do all the works for them. But still they are not satisfied with their keyword rankings. Here comes the term "ability".

SEO giants are doing less work done and receive tremendous search engine rankings during short time span, because they are continually study on the latest SEO trends thus they know the recommended path for success and they just apply those methods what are required for their work.

With the suggestion of those people you can receive effective search engine marketing which can increase your business conversion rates, which bring more qualified customers into your website, resulting in a superior number of sales or services delivered there.

Joanna Gadel has been working as a search engine optimization and marketing expert since the last decade in a reputed Australian SEO company named by SEO Sydney. Throughout this time, he has viewed many changes in the advance SEO techniques.