Thursday, June 5, 2008

Article Marketing For Money

Article marketing is considered a traffic generation technique, and yet I still think that its primary purpose should be to make you money, not to generate traffic. You see, generating traffic is simply one of the vehicles by which article marketing makes you money.

So how does article marketing specifically make you money?

There are several ways that article marketing can make you money.

There are two specific ways that I think article marketing should be used to make you money online.

1) Article marketing to list build. I think article marketing is one of the best ways to generate quality traffic for your list building campaign. I believe that articles create some of the very highest levels of qualification, and that is what you need for your list campaign.

2) Article marketing to drive traffic to your ppc pages. I think that article marketing is a great tool for driving traffic to your ppc pages because the traffic is highly qualified and wants to learn more now. This is extremely important. They are hungry when they get there, and when the only way to really satisfy that hunger is to click a ppc ad, they often will.

I think that anytime you need highly targeted and qualified traffic is a great excuse to use article marketing. Sure, it is hard work. You have to write the articles, then you have to submit the articles. But the bottom line is that it works. It works for me, it works for about 100 other people in the world (my private estimate), and it will work for you. The only question are you willing to write for 2 hours per day?

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, Your Article Writing and Promotion Guide

Download it free here: Secrets of Article Promotion

Do you want to learn how to build a massive list fast? Click here: Email List Building

Sean Mize is a full time internet marketer who has written over 900 articles in print and 9 published ebooks.

Article Submission Software Skyrocket Sales!

Article submission software has to be the best tool ever created for article marketing. If you have been an article marketer for half your life, you would probably know the ills of article submission. Not only that, you also do understand fully how effective marketing with articles is. Let us start counting the ills of manual article submission and see if we are better off combining article marketing with article submission software.

Why is manual article submission so frustrating and painful?

Flash back a few years ago, article submission software was not in existent. Manual article submission to article directories or article submission websites was the only way. In fact, it does lots of good for our websites by bringing in targeted visitors who eventually either buy our products or subscribe for our services. You see, submitting free articles to free article directories are simple if we do so for one or two websites. But the problem is it is a real dread to submit to dozens or hundreds of article submission websites. And even every street dog knows that you have to submit to as many of them as possible in order to gain the most exposure. Thats the trouble.

No.1 Article Submission Headache Submitting Articles to Hundreds of Websites

I have done this before numerous times. Sat still in my seat in the morning and submit to 100 over websites each time I write an article. By the time I finished, the sun had set and my bum was sore.

No.2 Article Submission Headache Formatting Articles for Submission

I wish all article directories use the same article format. Each article directory tries to be unique. And I mean there is nothing wrong with that. But poor article marketers like me have to format my article, resize them, remove html, add html, change the number of links, copy and paste and reorder text for each different article submission website. Sometimes we really feel like article formatting robots.

No.3 Article Submission Headache Boring Monotony

Time is precious and we all prefer to do something more challenging rather than to face the computer the whole day doing data entry. Submitting articles by hand is one of the most boring tasks ever for the life of an internet marketer or webmaster. Find me an article marketer who enjoys submitting articles manually without the help of article submission software and you would have struck gold!

Fortunately, some smart software engineers came up with powerful article submission software to rescue us. These software totally changed and revolutionized the way articles are marketed. Firstly, submitting articles to hundreds of websites can be done in a fraction of time. Some article submission software also have built-in features that modify your articles into the correct article format before submitting to each individual article directory. And the most beautiful part is all these can be done while you are sipping a cup of hot coffee and watching your favorite TV show.

This sounds incredible but it is truly happening today. Many internet marketers and webmasters like us are using powerful article submission software to drive endless streams of traffic and injecting more sales each day.

This article may be freely reprinted or distributed in its entirety in any ezine, newsletter, blog or website. The author's name, bio and website links must remain intact and be included with every reproduction.

Davion is a successful webmaster and author. Discover more about effective article marketing and read reviews of top article submission software and find out how these tools can drive instant and continuous traffic to your website at http://Article-Submission-Software.blogspot.com.

Link Baiting Articles - How Should They Be Written?

In today's realm of online information-gathering and dissemination, many observers say that the best way of obtaining quality inbound links is through generating a lot of high-value content that people would like to link to.

You gather inbound links when other online publishers and Web masters link to your website, or one of your pages. The larger the number of links that you can get, the better it would be for your web site and the better you are likely to rank in the search engine rankings.

Inbound links may create wonders for your page, as not only will they get you targeted traffic from the Web sites linking to you, as even search engines attach higher importance to websites that are being linked to by other websites. This serves as sort of a vote of confidence for your content. The process of generating content for the sake of getting inbound links is generally referred to "link baiting".

Link baiting Is A Relatively New Concept in Obtaining Inbound Links

As mentioned earlier, link baiting is the method of generating content for the purpose of getting inbound links. However, does this method mean that you generate content just to obtain inbound links?

Actually everything works in tandem and although link baiting is a relatively new term, the concept has been present for more than a decade, although it initially existed in a crooked form. In the same manner as link-exchange programs, it was the same thing but back then, where they used to exchange links indiscriminately. Unlike before, nobody was worried about the link value provided, just so long as a reciprocal link was gained, so people welcomed almost every sort of link.

As the initial system created havoc online, search engines eventually began to stop ignoring link exchange activities and considered only those links that were linked to high-value content. This created the need for unique link-worthy content. The quality of content not only adds value to your Web site and enhance your conversion rate, it also encourages the others to link to your web pages. This linking, which originated out of the value of your content, in effect will greatly improve your search engine rankings.

The Different Types Of Link baiting

Link baiting is basically considered as building links with a twist. Rather than go hunting out links, you in the process, are bringing the links to you through unique and popular site content. In simple terms, experts con sider link Baiting is just like fishing.

As you publish a new page on a topic and release it on the web, you are hopeful that others pick up on the content and see it as fresh and interesting, and link to it. The article is the bait, and the link is the catch. A creatively written and interesting Web page can capture huge links on its own with little to no effort from you. Here are the different link baiting types that writers and Web masters employ to generating good links.

- News Hook. A news hook is where you provide content that others don't have, but will want to link to. A specific example of a news hook is a "scoop" where you are the first, or one of the first, to report on some information of general or industry news.

- Attack Hook. This type of hook works much like a contrary hook, however takes things to a newer level. In this hook, you not only present a contrary point of view, but you also turn it into a personal attack on the original source.

- Contrary hook. This is employed when you contradict or counter something someone else says. Usually, you will start with a link back to the original story, which would be their link bait, and then present your contrary viewpoints.

- Humor Hook. A humor hook involves using humor to attract links. The humor can be in the form of a story, or it can also be a piece of satire or a list of funny items.

- Resource Hook. This hook provides useful information for others to link to. It can be a list of resources, a compilation of links to articles. Your resource can be a how to or tutorial based on your industry.

Link bait refers to the unique and interesting content that other sites naturally want to link to. The kind of link bait can be something original, or it may be one that is original in idea, something that is contrary, one that is humorous, or something that is useful.

http://seo.xon.us - SEO.xon - SEO Firm

Vanessa A. Doctor from Jump2Top - SEO Company

Adsense and Pay Per Click For Writers - Exchanging Words For Dollars

What is the main goal of every writer? Ask this question of one thousand writers and chances are strong that the overwhelming response will be: "To get published." I'm here to tell you that all of these writers are wrong. Here's why. If these polled writers were pressed further, I'd bet that they want to get published because that would get them to the real goal...Getting paid.

How many authors would agree to a publishing deal that offered no money? Would you? I thought not.

So, let's skip the publishing deal, and get you paid. We'll save the publishing thing until you're making a few dollars and generating consistent income from your writing. We've all done our share of research. Even when writing fiction, research comes into play and gives your writing a richer feel .You get depth and layers. But, this isn't a course on how to, or the benefits of, research. You'll need to know all of that to continue.

Think of Google as a publisher that will pay you to research a topic, and develop a web site with relevant quality content on that topic. You're also free to pick any topic you want. Once you write five to ten pages on the topic, all you do to get paid from Google is add some code to the pages from Google's AdSense site. If you don't already have an account, you will have to take the two minutes it takes to apply for one.

After inserting the code, when you post your pages to the web; they will display ads geared towards the topic you wrote about. Ads that will be targeted to, and of interest, to people who will visit your pages.

The AdSense ads aren't typical ads, meaning that no one needs to buy anything for you to get paid. They are Pay Per Click ads. You get paid every time someone clicks on the ad whether they buy something or not.

It's a great concept that writers just like yourself are using to build six figure incomes by building several sites. Once the initial work is done, the income is residual. The possible money to be made from dedicated writers is staggering. I've seen, and am, living proof of the power of this process. By employing these simple tactics, my online income has exceeded my offline writing income, and the online income continues to grow every month whether I work at it or not.

So, here's to you not getting published. Let me be the first to congratulate you.

Ray Mardo owns and operates various websites that employ pay per click monetization. An example can be found at http://raymardo.com/dj-insurance.html

Article Marketing - How to Make It Work For You

Information based marketing is one of the oldest and most effective techniques for bringing targeted prospects to your site and converting them into buyers. This is part of the reason that software, and distribution services that make the process of article promotion easier are so popular lately.

Though the various tools you can use to make the process of distributing your articles more easily are invaluable in getting your content the most exposure, thats only half of the story.

Getting article marketing to work for your site lies primarily in two things:

The article youre submitting, and
The preparation you do before a single word of your content is written.

Since those two determining factors make at least 50% of the difference in bringing you success, lets take a look at what the most common mistakes are in that area, and how to overcome them.

Mistake Number 1 - Confusing the Reason to Promote with Articles with the Reason to Write an Article

There are three key benefits to promoting an article - branding, lead generation, and as a corollary, online promotion, particularly as part of your optimization efforts.

Yet there is only one reason to write an article, and that is to inform your audience. If your article is not geared towards this as its primary purpose, you will fail to see the three benefits of promotion - because no one will want to read your article.

How many links youre able to generate by submitting your article to hundreds of sites will matter little if youre unable to get them picked up by publications, or read by people who search for information.

Sure, if you know what youre doing all those links pointing back to your site will count for something in your search engine results - but remember that generating links to your site is only one part of optimizing your site for Google, Yahoo or MSN.

To overcome this issue, youll need to figure out how to get people to read what is in your article, and then click through to your site from your resource box. The best start to a solution is to produce better content.

In the end its a matter of choice. You can get a little exposure from increased link backs, on a very basic level, or enjoy massive exposure from a little extra work.

Mistake Number 2 - Starting The Article Promotion without a Plan

Not every article can fulfil all three purposes of promotion. Some will work better for branding, others can generate leads and increase sales. But if you dont start out with a plan for what the function of your article should be, youll end up unhappy with the results.

To overcome this issue, before you write a single word, decide what purpose the article is supposed to serve. An article meant to brand you as an expert should display your knowledge. One for generating leads may need to be geared towards solving a very specific problem.

An article that gets published every where and helps to make you known is not meant to have the same level of exposure as hyper-targeted content geared towards a narrow group of people. Learning the difference will help you know what kinds of articles to write.

Mistake Number 3- Publishing Content That Doesnt Help Your Reader

Maybe youre thinking: All I want is links back to my site - any visitors the article generates is gravy.

Well guess what? Not all article banks and directories are going to accept your content automatically. You can double the number of sites you can submit to by writing articles that the directories want to share with readers. And all it takes is one publisher with a hundred thousand readers to increase your potential audience tenfold.

So if you want article marketing to work for you, write articles that publishers want in their publications.

This also means obeying the standard guidelines, running a spell check, researching a good topic to write about, or even hiring a writer to produce articles on your behalf.

Mistake Number 4 - Failing to Maximize the Promotional Opportunities of Article Marketing

You already know that articles marketing can help you generate additional links back to your site. But did you know that you can get more visitors and better search engine results from articles in a variety of ways?

You can mention your desired keyword in strategic places, though you should take care not to overdo this. Some people will also tell you to make use of anchor text, which can also be an effective method. However, you should know that the majority of directories and publications arent able to support this.

There are alternatives to this method that are just as effective, if not more so, but they require more space to explain.

Its not just about the links back to your site either. Part of doing well with article marketing is getting picked up by publishers with large audiences, or gaining the ability to leverage other brands due to the quality of your work.

Better search engine results are great.

But by themselves they dont put money in your pocket - there are a myriad of factors that can turn your article marketing efforts into an opportunity to increase your income, not just the number of visitors to your site.

Tinu Abayomi-Paul is a Web Promotion Specialist who runs the Free Traffic Tips Blog. You can read part two of this article at http://www.freetraffictip.com/article-marketing and learn about three more common mistakes even veteran article marketers make.

Amazing Article Marketing - 5 Fast Methods to Improve Your Article Marketing

This article aims to provide you with methods that can help you improve your article marketing campaign to better augment your traffic, increase your pre-qualified sales leads, pull up your search engine ranking, and promote yourself as an expert on your chosen niche.

1. Pick your subject and stick to it. Want to know the fastest way to lose your readers? Present them with an article that contains information that is not related to your main topic. Keep your articles focused and highly targeted by carefully choosing and effectively calibrating the kind and amount of information you will present on your content. Make sure that each idea you include will help your readers better understand your points.

2. Keep your articles short. You don't need to pour out everything you know in one article. To make your content highly readable and not boring, make them run 300-500 words. The shorter, the better. Remember, the audience that you are trying to serve has been proven to have short attention span and giving them lengthy articles will surely not help your article marketing efforts.

3. Follow the guidelines set by publishing sites. You don't want your articles to be rejected, do you? Read and understand the rules set by publishers and follow them by heart to increase the chances of your article being published online.

4. Pre-sell your website or your products. Focus your articles on topics that are related to your offering. This is to make it easier for you to drive quality traffic to your website.

5. Build up yourself. What is the image that you would like to establish online? Would you like your readers to consider you as an expert? A professional? A friendly, warm marketer? Adjust your writing style and your choice of words so you can project your preferred image.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Best Internet Marketing - 3 Compelling Steps to Jumpstart Your Internet Marketing

So, you have heard that internet marketing is the best promotional and cost-effective tool that you can use to widen your reach and augment your revenue. Before you jump into the World Wide Web, take these 3 compelling steps that can help you jumpstart your marketing efforts:

1. Build and expand your email marketing list. People may visit your website, look around, and may leave without taking an action. If you do not have the mechanism to capture their email addresses, you are definitely losing great sales potential. Remember, every person who visits your website is a potential client. Explode your list building strategies by using short sign-up forms on every page of your website or by using visually-appealing floaters that says "Get your free gift now". Offer your potential clients with free ebook or free articles in exchange of their subscription.

2. Swap your list. Marketers agree that in internet marketing, the money is in the list. Thus, you must know how to make it bigger and more responsive to generate more sales leads. One of the best ways to do that is convincing other marketers who are targeting the same niche as you do, to promote your list to their subscribers through their ezine while you do the same. This can explode both of your lists without shelling out money.

3. Communicate with your subscribers. Ask them what they really want you to offer. What do they need to improve the quality of their lives and what product do they want you to sell? This is a rather simple process that can get you to your potential clients' thoughts and desires. And there is no better way in serving them than knowing their needs and demands.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.